Saturday 19 January 2008

Kira Plastinina Becoming Fashion Phenomenon

Kira Plastinina is making a name for herself as one of the world's fashion phenoms.

Plastinina, 15, has had her own brand for three years and it is quickly picking up worldwide. Kira Plastinina Style is one of the fastest-growing fashion brands in Russia, boasting 40 stores in Russia, the Ukraine, and Kazakhstan.

Plastinina also has a top-selling Kira perfume and the backing of Paris Hilton, who has modeled in Moscow show.

The brand will now venture into the U.S. with her first 10 stores to hit early in 2008 to grow to 50 by the end of the year.

The first Kira Plastinina store in the U.S. arrives in March on the corner of Houston and Broadway, in New York City; overall, five stores are planned for Manhattan and another five for Los Angeles.

Her target demographic is 14-to-25-year olds.

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